Big changes are beginning to stir in solar energy. Heavy hitters such as Elon Musk (founder of SpaceX, Tesla Motors and PayPal) continue to see opportunities to transform the world through business excellence. And those insights are catching on on Wall Street. SolarCity is not simply a way to sell solar systems, it is a way to sell the energy itself, making “SolarCity almost like a newfangled utility”. Diane Cardwell and Julie Creswelljan wrote more on this innovation and the appeal it is generating in the New York Times last week. Continue reading
Solar Power Craze on Wall St. Propels Start-Up
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